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  • Motherhood Melbourne

#celebratemelbourne with 50 sweet deals for Melbourne mamas



Hey mamas, it's shop o'clock!


50 businesses that make mother’s lives better and brighter have come together to #celebratemelbourne makers ‘n’ shakers. Each biz has a sweet deal for you to help celebrate the upcoming launch of Motherhood Melbourne – have you joined the hood?

You’re going to squeal with delight as you discover the businesses that have adorable and on-trend fashion, décor and toys for your little munchkins. Plus, we’re not going to forget about YOU mama. There’s fashion, accessories, décor and skincare specials just for you. Go ahead lovely, treat yourself.


All of these great discounts are running from Sunday 19th Feb – 26th Feb (unless specified).

Love our feature image? Created by talented Melbournian – The Illustrated.









Talking Red

Unique and fun handmade children's clothing designed for newborn through to 5 years old.

DISCOUNT: 20% off

CODE: Motherhood Melbourne




Threads for boys

Cool threads & accessories for your little legends.

DISCOUNT: 20% off all full priced items (excluding already marked down sale items).

CODE: celebratemotherhood




Quality unisex prewalker shoes that are minimalistic, versatile, comfortable & bang on trend.

DISCOUNT: 20% off




Squirrel House

Handmade vegan jewellery with an edge for trendy tots and adults with free spirits and wondering souls.

DISCOUNT: 20% off

CODE: motherhood20



Knucklejack Originals

Kickin' clothes for little rascals! DISCOUNT: 20% off CODE: MOTHERHOOD20



Stella Stellina

Baby & Children's Items from a blend of new & repurposed materials.

DISCOUNT: 25% off




Olive + The Captain

A new kids label that parents will choose for quality and style yet your children will love for comfort and fun!

DISCOUNT: All sale tees reduced and free shipping.

CODE: motherhood




Use-Ta! is a preloved baby and children’s wear consignment store.

DISCOUNT: 20% off

CODE: MMLAUNCH20 or mention Motherhood Melbourne in store.




Organic, ethical, stretch. Premium babywearing wraps from Australia.

DISCOUNT: 10% off








pequeño sueño Mobiles with a little edge. DISCOUNT: 15% off CODE: MOTHERHOOD


Nest Accessories

Cool decor for babies and kids (and big kids at heart).

DISCOUNT: 15% off

CODE: mm15off



Pocketful Custom Australian leather and wood bead garlands and decor. DISCOUNT: 20% off CODE: MM


The Waltzing Moose The home of the Birth Ruler – create fun, customised and personalised decor for your wild little ones. DISCOUNT: 10% off CODE: MOTHERHOOD10






Happy Hands Happy Heart Creator of all natural scented playdoughs designed to reduce the symptoms of stress and anxiety, and enhance the feelings of calm and well being. DISCOUNT: 10% off CODE: motherhoodmelbourne


Seriously Milestones Milestone cards celebrating parentings real moments SPECIAL OFFER: Free greeting card with any pack of milestone cards purchased CLAIM: Leave a comment with what greeting card you would like and mention you saw the offer on Motherhood Melbourne.



Along Came Archer Modern wooden bead mazes that not only look gorgeous, they are a great educational toy, teaching your little one hand eye coordination and counting. DISCOUNT: 15% off CODE: MUMSMELBS



Honey & Co Club

Provides monthly gift subscriptions, inspired by play and packaged in our custom printed canvas bags for children aged 0-5 years of age.

SPECIAL GIFT: Little Gardeners Seeds in Honey & Co Heart Pouch.

CODE: MotherhoodMelb (add to the comments section when ordering).



Toby the Teddy

'Is This An Emergency? Ambulance' aims to facilitate the often daunting conversation between children and their parents/teachers as to when and how to call for an ambulance in an emergency. Kids can save lives, they just need to be taught how.

DISCOUNT: 25% off

CODE: MMelb25




Simple but super fun! Kids construction toys used to entertain, challenge & teach. DISCOUNT: 10% off CLAIM: Contact KICKBrick via email ([email protected]) to get the discount


Lucas loves cars Quality toys for boys and girls who love cars, trucks, dinos and beautiful things. DISCOUNT: 15% off CODE: MOTHERHOOD



little wuppy® A sausage dog worry puppy designed as an aid to help ease children's worries, and to help comfort them. Children are encouraged to send their worries to the little wuppy® by placing its heart against their own. DISCOUNT: 10% off CODE: Motherhood10



Munay Aims to support parents on their journey of raising healthy humans, starting with the challenges around healthy eating. DISCOUNT: 20% off CODE: GOMELBOURNEMUMS



Lunables Vibrant Magic Waxi gel crayons that help kids to reach their creative potential DISCOUNT: $5 off all orders CODE: WAXIFIVE



Jack & Izz Specialising in gifts for mums and bubs DISCOUNT: 30% off CODE: MOTHERHOODMELBOURNE



grandy and baa Sweet friends for little people SPECIAL OFFER: All domestic shipping charges will be refunded. Any overseas orders will receive part shipping refunds. Valid only for March 2017 re-stock only. INSTRUCTIONS: Add the special comment at checkout 'grandy and baa loves Motherhood Melbourne.'



Eco Toys Australia's leading expert in sustainable kids toys. We are a family run business deeply committed to providing you with quality, wooden toys, natural & non-toxic toys. DISCOUNT: 10% off CODE: MHM








The Hood A premium lifestyle brand that is a proud supporter of the motherhood and the greater sisterhood. A percentage of all our profits go to to improve the emotional wellbeing of new parents. DISCOUNT: 20% off CODE: Motherhood Melbourne



Miles From Clothing Luxe cotton basics and casual wear for women. Proudly sourced and made in Melbourne, Australia. DISCOUNT: 20% off CODE: Motherhood20


Blake + Grace A Melbourne based on-line boutique leather goods business, specialising in affordable, high quality, handmade shoes, for ladies and little ladies. DISCOUNT: 15% OFF CODE: MUMHOOD15


Bump Style Designer rental boutique for maternity or post pregnancy occasion wear. DISCOUNT: $10 off your first rental CODE: firsttime10



Honeybell Waterwear UPF50+ sun protection clothing for women who think rashies are ugly. DISCOUNT: 25% off + FREE shipping Australia wide CODE: MOTHERHOOD25



Lauren & Angie Is all about handmade eco friendly fashion for the everyday women living their best life. DISCOUNT: 10% off CODE: CELEBRATEMELB



Lady Gazelle Activewear Australian made activewear, designed by a mum for mums wanting a little more support. These tights hold in your tummy while providing your core and lower back with extra support. DISCOUNT: 20% off CODE: motherhoodmelb


Harlow Women’s clothing for sizes 12-26 aimed at the woman who yearns to change the world and who want to set themselves apart from the crowd. Designed and made in Melbourne. DISCOUNT: 20% off CODE: MOTHERHOOD20




Wisteria Boutique Everyday fashion for Every Woman DISCOUNT: 20% off CODE: MAMASTYLE







JACK Necklaces Melbourne designed and made jewellery, known for my U bar shaped mixed material necklaces. DISCOUNT: 15% off CODE: MMEL17


Photo credit: Concrete and Honey


Little Milko Beautiful accessories for mums and babes. DISCOUNT: 15% off CODE: MOTHERHOODMELB



ZOOKI Melbourne Handmade fashion accessories using reclaimed textiles DISCOUNT: 30% off CODE: CM30%OFF



Cassia Essentiels Works to simplify our lives through useful, intuitive design and playful patterns and colours. DISCOUNT: 10% off CODE: motherhoodmelbourne



PrepDress A girl’s ultimate get-ready accessory DISCOUNT: 10% off CODE: HOOD10







Coral & Herb Unique & colourful handcrafted homewares DISCOUNT: 20% off (excluding gift vouchers, min spend $20). CODE: MOTHERHOOD



Scents of Earth

Hand poured with love natural soy wax candles and melts DISCOUNT: 20% off (min spend $20). CLAIM: Email your order to [email protected] and mention Motherhood Melbourne.



Stork & Co. Supporting the journey into motherhood with inspiring & uplifting affirmations for Pregnancy, Birth & Mummas. DISCOUNT: 10% off CODE: MM10



Kreo Home Shop + Interiors + Lifestyle + Blog + Influencer + Supporter of all things local. DISCOUNT: 50% off 12 month ‘Kreo Creative Hub Listing’ CODE: CELEBRATEMELB



Ali Eve Art Nicki Everist is the Artist behind Ali Eve Art who creates unique abstract artwork that is inspired by the landscape and people around her. DISCOUNT: 15% off all prints CODE: MotherhoodMelbourne



Calma cushion Handmade in Melbourne by two mums, the Original Calma Cushion is a unique colouring in cushion for adults and kids, which promotes individual creativity, translating it into moments of calmness and mindfulness. DISCOUNT: 10% off CODE: motherhood10







Meeka Pure organic indulgence – Australian made organic body range and Mediterranean sea sponges and exfoliating products. DISCOUNT: 25% off (excluding gift packs). CODE: motherhood



Babs Body care Creates a range of beautiful natural and effective body and skin care products in St Kilda, using pure, raw and certified organic ingredients. DISCOUNT: 15% off CODE: MOTHERHOOD




New moon blends A natural organic beauty line without any nasties, designed to make your skin glow, your mind relax and your body to feel the best. No preservatives, chemicals, parabens, synthetics or other nasties. DISCOUNT: 10% off CODE: LOVEYOUMUM




The Raw Philosophy 100% natural skin care – toxic, paraben & cruelty free products for the face & body. DISCOUNT: 20% off CODE: motherhood



Earthgoods Bendigo 100% Handmade and natural body products DISCOUNT: 20% off (min spend $20). CLAIM: Email your order to [email protected] and mention Motherhood Melbourne.




​ ​This is a place where you can connect with Melbourne mothers to share the good, the bad and the topics that we don't talk about but really need to. Share your Motherhood story and join the best hood in town.




Thank you to all the amazing businesses that are supporting the launch of Motherhood Melbourne. Your discounts and special offers are generous and greatly appreciated.


Our funky feature image is created by The illustrated ([email protected]).



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